Your first pitch decides whether they open the next one
Supervisors get hundreds of unsolicited pitches per week. The ones that get opened a second time are tightly tagged, on-brief, with cleared rights and stems ready. The ones that don't are unfocused playlists of "everything we have."
What supervisors actually need from you
- Cleared one-stop rights (master + publishing in one signature)
- Stems delivered same day on request
- Instrumental and TV-mix versions
- Accurate metadata — mood, BPM, key, instrumentation
- Clear pricing for the most common use cases
Speed wins more than catalog size
Most briefs close within 72 hours. The catalogue that gets pitched and approved on day one wins over the larger catalogue that pitches on day four. OneKindMedia's sync team matches your tagged catalogue to live briefs and generates the smart link in minutes.
Playing the long game
One placement opens a relationship. Three placements over a year makes you a default option. The catalogues that compound are the ones that treat supervisors like clients — quarterly check-ins, exclusive previews of new signings, tailored playlists for ongoing projects.